prweek:

Katy Perry discussed how she uses social media in an interview with USA Today, and some of her advice may be applicable to brands as well. Here are a few of her tips:

“Less is more.”
“Don’t be self-indulgent.”
“Don’t use it just to promote yourself. That’s boring.”

Read the rest of the article here.

(My Take: I really like Katy Perry as an entertainer. She’s the girl next door and accessible to the masses. Her music is interesting and colorful. I think she has a great future ahead of her.)

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